One of the buzziest marketing words out there is the notion of “tribes” – groups of people with a shared worldview – which was popularized by Seth Godin’s eponymous title. A tribe in this sense doesn’t generally organize along demographic lines, but rather through shared values and passions. Of course marketers want to be able […]

That’s what it comes down to, that feeling when you seem like you’ve lost your way on a project, on a career track, on the life you’d always imagined. Sometimes it falls apart. Sometimes it’s insanity to keep clinging to a vision, despite all of the sacrifices you’ve made to get this far — despite […]